Chocolate Milk for Life

Chocolate Milk for Life: Recovery

product launch advertising campaign
This campaign for the launch of Upstate Farms' Chocolate Milk for Life highlights the benefits of using lactose free chocolate milk as a post-workout recovery drink. TV spots are edited with high energy speed ramps and zooming cuts to match the feeling of a high intensity workout. Campaign includes a :30 spot, two :15 spots, and print and digital ads.
2020 Milk Producers Federation Communication award, Bronze
*In collaboration with agency fifteen